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“We’re definitely willing to pull our business and deal with all the complications that come with it,” Simon said in an interview Thursday with CNN. “Because this is certainly, this is bigger than the business,” added Simon.

“Women need to be respected and not censored,” said Simon.

Peng, who is one of China’s most recognizable sports stars, has not been seen in public since she accused former Vice Premier Zhang Gaoli of coercing her into sex at his home, according to screenshots of a since-deleted social media post dated November 2.

Her post on Weibo, China’s Twitter-like platform, was deleted within 30 minutes of publication, with Chinese censors moving swiftly to wipe out any mention of the accusation online. Her Weibo account, which has more than half a million followers, is still blocked from searchers on the platform.

The forceful intervention from Simon puts the tennis chief on a likely collision course with authorities in China, which have so far refused to publicly acknowledge Peng’s allegations. Perceived criticisms of China, which is also due to host the 2022 Winter Olympics in February, have previously resulted in significant public and political backlash, as well as loss of access.

Doubts cast on alleged email from tennis star Peng Shuai amid worries over her whereabouts

Simon said the WTA had been in conversation with counterparts at the Chinese Tennis Association, who had provided assurances Peng was unharmed in Beijing. However, attempts to reach Peng directly had proved unsuccessful.

“We have reached out to her on every phone number and email address and other forms of contact,” he said. “There’s so many digital approaches to contact people these days that we have, and to date we still have not been able to get a response.”

Earlier this week, Chinese state-media released an email, purportedly sent to Simon from Peng, walking back her allegations and claiming she is fine.

The alleged email was released only on English-language platforms and domestic Chinese media have not reported on its contents, despite Peng being a household name in China.

When asked about the email, Simon questioned its veracity, describing it as a “staged statement of some type,” noting he had yet to receive a follow up reply, despite responding immediately.

“Whether she was coerced into writing it, someone wrote it for her, we don’t know,” said Simon. “But at this point I don’t think there’s any validity in it and we won’t be comfortable until we have a chance to speak with her,” he added.

Tennis’ popularity in China has grown rapidly over the past few decades, with several Chinese players breaking into the global rankings. The women’s game, in particular, is a big market, thanks in part to the success of Chinese tennis star Li Na, who in 2011 became Asia’s first grand slam singles tennis champion when she won the French Open, followed by a second major title at the 2014 Australian Open.

In recent years, the WTA has made a big push into China. In 2019, the WTA Finals relocated from Singapore to the southern Chinese city of Shenzhen, entering into a lengthy ten year deal.

In an interview with the New York Times from 2018, Simon described the arrangement with authorities in Shenzhen, which reportedly includes the construction of a new multimillion dollar tennis stadium, as a “huge opportunity” for women’s tennis in China.

“When you factor in the commitment to prize money and the commitments to the WTA, and you factor in the stadium build and real-estate elements, it’s over a $1 billion dollar commitment they have made to the WTA Finals and the WTA,” Simon was quoted as saying.

Chinese tennis star accuses former top Communist Party leader of sexual assault, triggering blanket censorshipChinese tennis star accuses former top Communist Party leader of sexual assault, triggering blanket censorship
On Thursday, Serena Williams joined a growing number of international tennis players to voice concern over Peng’s whereabouts.
“I am devastated and shocked to hear about the news of my peer, Peng Shuai. I hope she is safe and found as soon as possible,” Williams wrote on Twitter. “This must be investigated and we must not stay silent.”

Tennis superstar Naomi Osaka on Tuesday said she was “in shock of the current situation.”

“Censorship is never OK at any cost, I hope Peng Shuai and her family are safe and OK,” she wrote as part of a statement on Twitter alongside the hashtag #WhereIsPengShuai.

The controversy risks impacting the forthcoming 2022 Winter Olympics, which are set to kick off in Beijing in less than three months. Peng is a three-time Olympian, having represented China at the 2016 Summer Olympics in Rio, London in 2012, and Beijing in 2008.

CNN has reached out to the International Olympic Committee for comment.

Human Rights Watch accused the IOC of being “silent on the Olympian’s disappearance.” In a statement, the global rights group said it is “astonishing that the IOC would accept the government’s assurances, particularly at the expense of a female Olympian making grave allegations.”

Speaking at a press conference Thursday, Chinese Foreign Ministry spokesperson Zhao Lijian said Peng’s accusation is not a diplomatic issue and declined to comment further.


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